Market Research
We consider research crucial to launching new programs. CCL employs a broad range of research methods to answer fundamental strategic questions. Whether quantitative (demographic analyses, survey questionnaires) or qualitative (focus groups, interviews, competitive analyses), our research is based on extensive experience and sound methodology. As part of that research, CCL can provide:
- Preliminary market assessments
- Detailed market studies, to meet lender and funder requirements
- Market reviews and reports
- Community and resident questionnaires
- Focus groups
Policy and Practice Research
CCL’s market research and policy analysis has helped to inform and shape assisted living regulations and best practice standards from the time of the assisted living industry’s inception!
CCL’s policy and practice research has been essential to the development of assisted living regulations in Oregon, Washington, Florida and New Jersey, and has provided the theoretical and operational basis for assisted living throughout the nation. For example, CCL has:
- Provided the first market research model utilizing disability rates to estimate markets for assisted living.
- Collaborated with the University of Minnesota to produce one of the first national studies examining the characteristics of the assisted living industry.
- Helped the Veterans Administration to implement a pilot assisted living project with a research component in Washington, Oregon, and Idaho.
- Worked with the Research Triangle Institute on a federally funded research project that examined negotiated risk in four states.
- CCL’s founders, Drs. Keren Brown Wilson and Michael DeShane, funded Aging Matters, a local and global initiative aimed at enhancing the lives of older persons who lack adequate resources in the United States and in less developed regions of the world. For more information, visit Portland State University’s Institute on Aging.
